The best ideas need a market to become a concrete and viable project. Knowing this is essential when launching your project.
In this workshop, we help you identify your market and use the right tools to observe and understand it. You will learn how to set up a market study, define your market segments, or analyze your competition. On this basis, you will be able to clarify your idea and adapt it to the real needs of your future customers.
Prerequisite: having a business idea
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